The international presentation of the “aroundMEny” project concluded with applause and a celebratory Italian toast at the Italian Cultural Institute (IIC) in New York. This event was a tribute not only to technological innovation but also to the richness and depth of Italian cultural heritage worldwide.
Dr. Alessandra Botta, Cultural Promotion Officer of the Italian Ministry of Foreign Affairs and Cultural Attaché at the IIC in New York, hosted the evening and introduced the distinguished guests: Fabio Castagna, Author and CEO of “GlobalMedia,”
Among the most captivating experiences, Fabio Castagna presented examples of augmented reality applications. From Tazio Nuvolari and his legendary Alfa Romeo on Vanderbilt Avenue during the Vanderbilt Cup to the towering skyscrapers of Manhattan that inspired the Giussani sisters for their Diabolik comics. The platform also features tributes to icons like Mike Bongiorno, whose early career in New York will be traceable, alongside famous cinematic moments tied to Marilyn Monroe, Ghostbusters, and King Kong.
Launching in February 2025, through an innovative web platform, visitors and Italian Americans will be able to discover hidden treasures and masterpieces of Italian culture across the city—outdoor landmarks, art pieces, and works preserved in museums and private collections.
Credits: Platform AROUNDME Copyright GlobalMedia: https://www.globalmedia.it
DOWNLOAD PDF